Preventing churn for Tele2
Tele2 chose Transcom as its customer management partner in 1997 when it launched as a diverse pan-European telecom service provider. The two companies worked together through the heady days of rapid growth and aggressive customer acquisition, then navigated their way through change as markets matured and Tele2 focused its attention on the highly valuable but fiercely competitive mobile sector. Today, Transcom is helping Tele2 achieve its latest and, perhaps, most challenging imperative – not just to win customers but to keep them, and to maximize their profitability.
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